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We use in-product notifications to share several types of information with our customers. First, and most importantly, we share information about product updates which are generally related to compatibility with OS X, new features and product enhancements. Second, we occasionally share special offers from Parallels or other third party companies who provide special deals for our customers. Many of our customers rely on the information about product updates and appreciate the special deals for products that are of interest to them.

Individual notifications can be turned off by clicking the “don’t show this again” button. However, because customers need to receive important product information, there is not a mechanism for customers to completely disable notifications.

I was wondering about this the other day. In the legal world, you, inevitably, run into situations where you are forced to do something with Windows. I have noticed the Parallels has become increasingly annoying with its “in-production notifications.” Maybe when the next version of VM Fusion comes out, I’ll make the jump.

(via Michael Tsai by way of Mike Ash)

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